MSGM X CUCCHI Crew Neck T-Shirt. This Limited Edition T-Shirt, made out of solid coloured cotton features the quote "Cucchi, amo®",printed on the front, which is the theme of this collaboration and the logo that mergers the realities of Cucchi and MSGM together, embroidered on the back.MSGM has put its focus on fundamental dynamics that happen every day in Milanese cafes... encounters. Recalling a typical Milanese saying, the word CUCCHI, it has been used, linked to the word AMO, to recreate the catchy espression "Cucchi, amo®".
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